Items where Subject is "35 COMMERCE, MANAGEMENT, TOURISM AND SERVICES > 3506 Marketing > 350612 Social marketing"
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- 3506 Marketing (171)
- 35 COMMERCE, MANAGEMENT, TOURISM AND SERVICES (1340)
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Ashiru, Folajimi, Adegbite, Emmanuel, Nakpodia, Franklin, and Koporcic, Nikolina (2022) Relational governance mechanisms as enablers of dynamic capabilities in Nigerian SMEs during the COVID-19 crisis. Industrial Marketing Management, 105 (August). pp. 18-32.
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Coggan, Anthea, Thorburn, Peter, Fielke, Simon, Hay, Rachel, and Smart, James (2024) Understanding the human dimensions to land management practice change. In: [Presented at the 4th Global Congress on Climate Change]. From: 4th Global Congress on Climate Change, 9-10 September 2024, Lisbon, Portugal.
Coggan, Anthea, Thorburn, Peter, Fielke, Simon, Hay, Rachel, and Smart, James C.R. (2021) Motivators and barriers to adoption of improved land management practices. A focus on practice change for water quality improvement in Great Barrier Reef catchments. Marine Pollution Bulletin, 170. 112628.
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Dunstan, Laura, Pulman, Lisa, Waltham, Nathan, and Sargent, Sue (2021) Finding the sweet spot: Can social marketing encourage cane farmers to change practices for water quality outcomes in the Great Barrier Reef Catchment? In: Hay, Rachel, Eagle, Lynne, and Bhati, Abhishek, (eds.) Broadening Cultural Horizons in Social Marketing: comparing case studies from Asia-Pacific. Springer, Singapore, pp. 29-46.
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Eagle, Lynne, Osmond, Amy, McCarthy, Breda, Low, David, and Lesbirel, Hayden (2017) Social marketing strategies for renewable energy transitions. Australasian Marketing Journal, 25 (2). pp. 141-148.
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Hay, Rachel, Eagle, Lynne, and Newlands, Maxine (2018) Hear Our Voice: Scientific disputes… Farmer protests. In: [Presented at ECSA 57]. From: ECSA 57: Changing estauries, coasts and shelf systems - Diverse threats and opportunities, 3-7 September 2018, Perth, WA, Australia.
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Losciale, Riccardo, Hay, Rachel, Rasheed, Michael, and Heron, Scott (2022) 'The public perception of the role, importance, and vulnerability of seagrass. A case study from the Great Barrier Reef'. Environmental Development, 44. 100757.
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McCarthy, Breda, Eagle, Lynne, Osmond, Amy, and Low, David (2019) Social marketing and residential electricity consumption: every kilowatt matters. In: Eweje, Gabriel, and Bathurst, Ralph J., (eds.) Clean, Green and Responsible? Soundings from Down Under. CSR, Sustainability, Ethics and Governance . Springer, Cham, Switzerland, pp. 107-132.
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Nyundo, Lucy, Whittaker, Maxine, Eagle, Lynne, and Low, David R. (2021) Adaptation of community-based distribution of family planning services to context-specific social networks: a case of marriage counsellors in Lusaka district, Zambia. BMC Health Services Research, 21. 437.
Nyundo, Lucy (2020) Constructing the contraceptive decision-making process: a framework for family planning programs in Sub-Saharan Africa. A Zambian case study. PhD thesis, James Cook University.
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Stoeckl, N., Adams, V., Larson, S., Mahony, T., Steel, R., Allen, S., Emmerling, M., Jarvis, D., Ogier, E., Navarro, M., Chuah, S.H., Langlois, T., and Peci, G. (2022) Integrated data requirements for natural resource management. Report. University of Tasmania, Hobart, TAS, Australia.
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Tan, Yee Heng, and Reddy, Srinivas K. (2024) Sustainable funding for small businesses: An investigation into the dynamics of the recurring crowdfunding model. International Small Business Journal, 42 (5). pp. 641-669.
Tsai, Henry, Hsu, Cathy H.C., and Lee, Louisa Yee Sum (2017) A casino-induced satisfaction of needs: scale development and its relationship with casino customer loyalty. Journal of Travel and Tourism Marketing, 34 (7). pp. 986-1000.