Items where Subject is "35 COMMERCE, MANAGEMENT, TOURISM AND SERVICES > 3504 Commercial services > 350404 Retail"

Group by: Creators | Item Type

Number of items at this level: 5.

Article

Chen, Shaoyuan, Wang, Pengji, and Wood, Jacob (2024) Economy or premium? A systematic review of factors influencing retailers’ own product brand strategies. International Journal of Retail and Distribution Management, 52 (4). pp. 477-492.

Chen, Shaoyuan, Wang, Pengji, and Wood, Jacob (2024) Exploring the holistic nature of a multi-level retail brand: a scoping review. Journal of Product & Brand Management. (In Press)

Halibas, Alrence S., Van Nguyen, Anh Thi, Akbari, Mohammadreza, Akram, Umair, and Hoang, Mai Do Thi (2023) Developing trends in showrooming, webrooming, and omnichannel shopping behaviors: Performance analysis, conceptual mapping, and future directions. Journal of Consumer Behaviour, 22 (5). pp. 1237-1264.

Parthasarathy, Karthikeyan, Kannaiah, Desti, Ramasamy, Renuka Devi, and Vetrivel, T. (2021) Empirical study on buying behaviour of selected durable goods with reference to the female consumers. International Journal of Business Innovation and Research, 24 (4). pp. 494-513.

Mukherjee, Malobi (2021) Strategic reframing for retailing in a post-covid world: a sceanrio planning approach. In: Kuah, Adrian T.H., and Dillon, Roberto, (eds.) Digital Transformation in a Post-COVID World: sustainable innovation, disruption and change. CRC Press, Abingdon, Oxon, UK, pp. 51-68.

This list was generated on Tue Dec 24 22:45:11 2024 AEST.