Article

Mukherjee, Malobi (2020) Could scenario planning have saved Robinsons? Business Times. p. 31.

Churchill, Meryl, Eagle, Lynne, Low, David, and Schurmann, Andrea (2015) Cut from 'country': the impact of climate change on the mental health of Aboriginal pastoralists. Australasian Journal of Regional Studies, 21 (1). pp. 50-79.

O'Loughlin Banks, Jennifer, and Raciti, Maria M. (2014) Perceived and evidenced credibility-based trust and financial donors' loyalty to charities: a relationship marketing perspective. e-Journal of Social and Behavioural Research in Business, 5 (1). pp. 25-35.

Liu, Hong Bo, McCarthy, Breda, Chen, Tingzhen, Guo, Shu, and Song, Xuguang (2014) The Chinese wine market: a market segmentation study. Asia Pacific Journal of Marketing and Logistics, 26 (3). pp. 450-471.

McCarthy, Breda (2014) Sustainable food systems in Northern Queensland. Journal of Economic and Social Policy, 16 (1). 4. pp. 1-18.

Sharma, Bishnu, Raciti, Maria, O'Hara, Rebecca, Reinhard, Karin, and Davies, Fiona (2013) University students' perceived susceptibility to alcohol retail sales promotions. Journal of Consumer Marketing, 30 (3). pp. 283-294.

Ogunmokun, Gabriel, Tripolitano, Daniel, and Rose, Janelle (2012) An examination of firms environmental marketing practices, sustainability and business performance. International Journal of Humanities and Social Science, 2 (3). pp. 49-53.

Siano, Alfonso, Eagle, Lynne, Confetto, Maria Giovanna, and Siglioccolo, Mario (2010) Destination competitiveness and museum marketing strategies: an emerging issue in the Italian context. Museum Management and Curatorship, 25 (3). pp. 259-276.

Siglioccolo, Mario, Eagle, Lynne, Kitchen, Philip, and Confetto, Maria Giovanna (2009) Exploring the link between managing cultural heritage and tourism industry competitiveness: a two country comparison. Esperienze d’impresa, 2. pp. 5-22.

Wright, Christopher, Suh, Chung-Sok, and Leggett, Christopher (2009) If at first you don't succeed: globalized production and organizational learning at Hyundai Motor Company. Asia Pacific Business Review, 15 (2). pp. 163-180.

Siano, Alfonso, Eagle, Lynne, Confetto, Maria Giovanna, and Sigliocolo, Mario (2009) Marketing strategies for top Italian museums: the influence of province destination competitiveness. International Journal of the Inclusive Museum, 2 (4). pp. 111-124.

Eagle, Lynne, Hawkins, Jacinta, Kitchen, Philip, and Rose, Lawrence C. (2007) Peklenski hrup ob prepovedi izdelkov: tržnokomunikacijski vidiki umika izdelkov Pan Harmaceuticals. Teorija in Praksal, 44 (5). pp. 762-784.

O'Loughlin, Jennifer (2006) The internal market for non-profits: considerations for marketing, recruitment and motivation of non-profit executive employees. Third Sector Review, 12 (1). pp. 57-69.

McPhail, Janelle, and Fogarty, Gerard (2004) Mature Australian consumers' adoption and consumption of self-service banking technologies. Journal of Financial Services Marketing, 8 (4). pp. 302-313.

Hunt, Lynn, Eagle, Lynne, and Kitchen, Philip J. (2004) Balancing marketing education and information technology: matching needs or needing a better match? Journal of Marketing Education, 26 (1). pp. 75-88.

Winter, Caroline, and Rose, Janelle (2004) A study of the Australian seniors market: social concerns and marketing implications. Journal of Management and World Business Research, 1 (1). pp. 58-67.

Yao, Oliver H. M, Lawley, Meredith, and McPhail, Janelle (2003) Correlates of power bases, marital power, purchase involvements and decision control: a preliminary analysis. Review of Asian and Pacific Studies, 25. pp. 79-96.

Book Chapter

Dahl, Stephan, and Yeung, Fannie (2015) Contrasting perspectives on marketing. In: Eagle, Lynne, and Dahl, Stephan, (eds.) Marketing Ethics and Society. Sage, London, UK, pp. 55-74.

Eagle, Lynne, Dahl, Stephan, and Low, David R. (2015) Criticisms of marketing. In: Eagle, Lynne, and Dahl, Stephan, (eds.) Marketing Ethics and Society. Sage, London, UK, pp. 29-54.

Dahl, Stephan, and Waehning-Orga, Nadine (2015) Ethical consumption. In: Eagle, Lynne, and Dahl, Stephan, (eds.) Marketing Ethics and Society. Sage, London, UK, pp. 117-140.

Eagle, Lynne, and Dahl, Stephan (2015) Ethical issues in marketing relationships. In: Eagle, Lynne, and Dahl, Stephan, (eds.) Marketing Ethics and Society. Sage, London, UK, pp. 75-99.

Dahl, Stephan (2015) Ethics in new media. In: Eagle, Lynne, and Dahl, Stephan, (eds.) Marketing Ethics and Society. Sage, London, UK, pp. 100-116.

Eagle, Lynne, Dahl, Stephan, and Low, David R. (2015) Ethics in social marketing. In: Eagle, Lynne, and Dahl, Stephan, (eds.) Marketing Ethics and Society. Sage, London, UK, pp. 235-264.

Eagle, Lynne (2015) Introduction to marketing ethics. In: Eagle, Lynne, and Dahl, Stephan, (eds.) Marketing Ethics and Society. Sage, London, UK, pp. 1-28.

Dahl, Stephan, and Mortimer, Kathleen (2015) Legislation, regulation and ethics. In: Eagle, Lynne, and Dahl, Stephan, (eds.) Marketing Ethics and Society. Sage, London, UK, pp. 265-278.

Ebrahimjee, Mustafa, Dahl, Stephan, and Eagle, Lynne (2015) Lifestyle, health and pharmaceutical marketing. In: Eagle, Lynne, and Dahl, Stephan, (eds.) Marketing Ethics and Society. Sage, London, UK, pp. 189-207.

Dahl, Stephan, and Eagle, Lynne (2015) Marketing to young and vulnerable consumer groups. In: Eagle, Lynne, and Dahl, Stephan, (eds.) Marketing Ethics and Society. Sage, London, UK, pp. 141-158.

Eagle, Lynne, Desrochers, Debra M., Dahl, Stephan, Mahony, Tracey, and Low, David R. (2015) Promotion of harmful products. In: Eagle, Lynne, and Dahl, Stephan, (eds.) Marketing Ethics and Society. Sage, London, UK, pp. 159-188.

Eagle, Lynne, Mahony, Tracey, and Dahl, Stephan (2015) Tourism, heritage, cultural, arts and cause-related marketing. In: Eagle, Lynne, and Dahl, Stephan, (eds.) Marketing Ethics and Society. Sage, London, UK, pp. 208-234.

McCarthy, Breda (2011) BHP Billiton and Rio Tinto: seizing opportunities in China's dragon economy [Case study]. In: Czinkota, Michael, Ronkainen, Ilkka, Sutton-Brady, Catherine, and Beal, Tim, (eds.) International Marketing. Cengage Learning, South Melbourne, VIC, Australia, pp. 31-34.

McCarthy, Breda (2011) Cultural tourism clusters: experiences from Ireland. In: Macleod, Donald V.L., and Gillespie, Steven A., (eds.) Sustainable Tourism in Rural Europe: approaches to development. Advances in Tourism, 21 . Routledge, Oxon, UK, pp. 243-258.

McCarthy, Breda (2010) Cultural tourism development in Irish villages and towns: the role of authenticity, social, cultural and tourist capital. In: Hogan, John, Donnelly, Paul F., and O'Rourke, Brendan K., (eds.) Irish Business & Society: governing, participating & transforming in the 21st Century. Gill & Macmillan, Dublin, Ireland, pp. 418-437.

McCarthy, Breda (2010) Bundaberg Rum: using demographic and psychographic segmentation to develop a cult brand [case study]. In: UNSPECIFIED, (ed.) Marketing. Pearson Australia, Frenchs Forest, NSW, Australia, pp. 293-294.

McCarthy, Breda (2010) Contiki Australia: providing superior value [case study]. In: Kotler, Philip, Brown, Linden, Burton, Suzan, Deans, Kenneth R., and Armstrong, Gary, (eds.) Marketing. Pearson Australia, Frenchs Forest, NSW, Australia, pp. 26-27.

McCarthy, Breda (2010) Why do consumers join social networking sites? [case study]. In: Kotler, Philip, Brown, Linden, Burton, Suzan, Deans, Kenneth R., and Armstrong, Gary, (eds.) Marketing. Pearson Australia, Frenchs Forest, NSW, Australia, pp. 230-231.

Eagle, Lynne (2005) Personal selling. In: Kitchen, Philip J., de Pelsmacker, Patrick, Eagle, Lynne, and Schultz, Don E., (eds.) A Reader in Marketing Communications. Taylor & Francis, Oxon, RN, pp. 178-198.

Eagle, Lynne (2005) Sponsorship. In: Kitchen, Philip J., de Pelsmacker, Patrick, Eagle, Lynne, and Schultz, Don E., (eds.) A Reader In Marketing Communications. Taylor & Francis, Oxon, RN, pp. 157-177.

Eagle, Lynne (2004) Marketing public relations. In: Kitchen, Philip J., and De Pelsmacker, Patrick, (eds.) Integrated Marketing Communications: a primer. Routledge, London, UK, pp. 77-91.

Report

McCarthy, Breda (2016) Do fear appeals lead to a change in behaviour? Other. SAGE Publishing , United Kingdom.

McCarthy, Breda (2016) Kerry GeoPark: can European GeoPark certification create competitive advantage for a tourist destination? Other. SAGE Publishing, United Kingdom.

Eagle, Lynne, Morey, Yvette, Case, Peter, Verne, Julia, and Bowtell, Nicola (2011) Response to the Government's "Healthy lives, Healthy people: our strategy for public health in England" white paper. Report. South West Public Health Observatory, Bristol, GBR.

Tapp, Alan, Eagle, Lynne, and Spotswood, Fiona (2008) Social marketing-based strategy for obesity interventions. Report. British Business School, University of the West of England, Bristol, UK.

Conference Item

Brennan, Ross, Kapetanaki, Ariadne, Eagle, Lynne, Hay, Rachel, and Low, David (2017) Sustainability in the Business & Marketing curriculum: an exploratory study. In: Proceedings of the Academy of Marketing Conference 2017. From: Academy of Marketing Conference, 3-6 July 2017, Hull, UK.

Liu, Hong Bo, McCarthy, Breda, and Chen, Tingzhen (2015) Chinese certified organic food consumers and the market for green food. In: Proceedings of the International Food Marketing Research Symposium. pp. 13-33. From: International Food Marketing Research Symposium, 17-19 June 2015, Crete, Greece.

McCarthy, Breda, Liu, Hong Bo, and Chen, Tingzhen (2015) Green food consumption in China: segmentation based on attitudes towards food safety. In: Proceedings of the International Food Marketing Research Symposium. pp. 34-60. From: International Food Marketing Research Symposium, 17-19 June 2015, Crete, Greece.

McCarthy, Breda, and Schurmann, Andrea (2014) Sustainable horticulture: understanding barriers to the adoption of innovation. In: Proceedings of the Australian and New Zealand Marketing Academy Conference. pp. 1446-1452. From: ANZMAC 2014: Australian and New Zealand Marketing Academy Conference: agents of change, 1-3 December 2014, Brisbane, QLD, Australia.

Eagle, Lynne, Dahl, Stephan, and Low, David R. (2014) Ethical issues in the marketing of skin lightening products. In: Proceedings of the Australian and New Zealand Marketing Academy Conference. pp. 75-81. From: ANZMAC 2014: Australian and New Zealand Marketing Academy Conference: agents of change, 1-3 December 2014, Brisbane, QLD, Australia.

Eagle, Lynne, Dahl, Stephan, and Low, David R. (2014) Ethics in social marketing: in search of pronēsis. In: Proceedings of the International Social Marketing Conference. From: AASM 2014: International Social Marketing Conference, 16-18 July 2014, Melbourne, VIC, Australia.

Eagle, Lynne, Dahl, Stephan, and Low, David R. (2014) Marketing ethics in the 21st century: in pursuit of phronesis. In: Global Marketing Conference Proceedings. pp. 241-253. From: GMC 2014: Global Marketing Conference at Singapore: Bridging Asia and the World: globalization of marketing and management theory and practice, 15-18 July 2014, Singapore.

Eagle, Lynne, Low, David, Case, Peter, and Vandommele, Lisa (2013) Foundations for effective sustainability education. In: Proceedings of the World Marketing Congress (XVI) pp. 484-494. From: 16th Biennial World Marketing Congress: looking forward, looking back: drawing on the past to shape the future of marketing, 17-20 July 2013, Melbourne, VIC, Australia.

Tang, Chun Meng (2013) The importance of attributes in customers' buying decisions: a case of bridal business. In: Proceedings of the International Conference on Managing the Asian Century. pp. 395-401. From: ICMAC 2013: International Conference on Managing the Asian Century, 11-13 July 2013, Singapore.

Hamilton, John, and Tee, Singwhat (2012) Growing the marketspace: driving the social media networks to websites. In: Proceedings of the 12th Annual Hawaii International Conference On Business. pp. 628-632. From: 12th Annual Hawaii International Conference On Business, 24-27 May 2012, Honolulu, Hawaii.

Sukresna, I Made, and Hamilton, John (2012) Manufacturer-distributor relationship in a developing country: transactional or relational? In: Proceedings of the 12th Annual Hawaii International Conference On Business. pp. 657-672. From: 12th Annual Hawaii International Conference On Business, 24-27 May 2012, Honolulu, Hawaii.

Ramanujam, Rohit, and Lee, Ickjai (2011) Collaborative and competitive strategies for agile scrum development. In: Proceedings of the 7th International Conference on Networked Computing and Advanced Information Management. pp. 123-127. From: NCM2011: 7th International Conference on Networked Computing and Advanced Information Management, 21-23 June 2011, Gyeongju, Korea.

Bilbe, Ashleigh, and Rose, Janelle (2010) The influence of communication sources on a student's evaluation of university selection: a regional university study. In: Australian and New Zealand Marketing Academy Conference: doing more with less. pp. 1-10. From: ANZMAC 2010 Australian and New Zealand Marketing Academy Conference, 29 November - 1 December 2010, Christchurch, New Zealand.

Ellis, Nick, Higgins, Matthew, Brennan, Ross, and Eagle, Lynne (2010) Alterity and sensitivity in inter-organizational relations: contours of the tutor in marketing ethics education. In: Proceedings of the Industrial Marketing and Purchasing Group Annual Conference. pp. 1-16. From: 2010 Industrial Marketing & Purchasing (IMP) conference, 6-8 July 2010, Budapest, Hungary.

Rose, Janelle, and Ogunmokun, Gabriel (2010) Relationship between cognitive age and technology readiness: an exploratory analysis of mature consumers. In: Proceedings of ANZMAC Annual Conference 2010. From: ANZMAC 2010 Australian and New Zealand Marketing Academy Conference, 29 November - 1 December 2010, Christchurch, New Zealand.

Rose, Janelle, and Fogarty, Gerard (2010) Technology readiness and segmentation profile of mature consumers. In: Proceedings of 4th Biennial Conference of the Academy of World Business, Marketing and Management Development (4) pp. 57-65. From: 4th Biennial Conference of the Academy of World Business, Marketing and Management Development, 12 - 15 July 2010, Oulu, Finland.

Ogunmokun, Gabriel O., Kasuma, Hariman, and Rose, Janelle (2010) A study of the strategic marketing practices influencing the performance of retail pharmacies in the Australian health industry. In: Proceedings of 4th Biennial Conference of the Academy of World Business, Marketing and Management Development (4) pp. 569-577. From: 4th Biennial Conference of the Academy of World Business, Marketing and Management Development, 12 - 15 July 2010, Oulu, Finland.

Johns, Raechel, Low, David, and Blackman, Deborah (2009) Information technology and relationship marketing in an inter-firm context: implications for research. In: Proceedings of the Australian and New Zealand Marketing Academy Annual Conference (2009) From: 2009 Proceedings of the Australian and New Zealand Marketing Academy Annual Conference, 30 November - 2 December 2009, Melbourne, VIC, Australia.

McCarthy, Breda (2008) Cultural tourism clusters: experiences from Ireland. In: Presentations from the 6th Rural Entrepreneurship and Rural Regional Development Conference. pp. 1-26. From: CRRED 2008: 6th Rural Entrepreneurship and Rural Regional Development Conference, 22 -23 May 2008, Dumfries, UK. (Unpublished)

Plewa, Carolin, Low, David R., and Sloan, Terry R. (2008) Driver or passenger?: the link between marketing and continuous improvement? In: Proceedings of the International CINet Conference. pp. 676-686. From: 9th International CINet Conference: Radical Challenges in Innovation Management, 5-9 September 2008, Valencia, Spain.

Pattinson, Hugh M., and Low, David R. (2008) E-Novation: an offbeat view of innovation, E-marketing and a new collaborative information platform. In: Proceedings of the ANZMAC Annual Conference (2008) From: Australian and New Zealand Marketing Academy Annual Conference 2008: marketing: shifting the focus from mainstream to offbeat, 1-3 December 2008, Sydney, NSW, Australia.

McPhail, Janelle, and Fogarty, Gerard (2004) Predicting senior consumers' acceptance and use of self-service banking technologies: test of the extended Technology Acceptance Model. In: Proceedings of the 6th Australasian Services Research Workshop. pp. 199-206. From: 6th Australasian Services Research Workshop, 16 - 18 February, 2004, Dunedin, New Zealand.

Winter, Caroline, and McPhail, Janelle (2004) Kangaroos, Outback and Indigenous Culture: the development of ‘Australian’ brands for the international market. In: Proceedings of the Inaugural Academy of World Business, Marketing and Management Development Conference 2004. pp. 635-642. From: Inaugural Academy of World Business, Marketing and Management Development Conference 2004, 13-16 July, 2004, Gold Coast, QLD, Australia.

Ogunmokun, Gabriel, Chin, Iris, and McPhail, Janelle (2004) Marketing research practices and company performance. In: Proceedings of 2004 Inaugural Academy of World Business, Marketing and Management Development Conference. pp. 946-958. From: 2004 Inaugural Academy of World Business, Marketing and Management Development Conference, 13-16 July, 2004, Gold Coast, QLD, Australia.

McPhail, Janelle, Fogarty, Gerard, and Walker, Rhett H. (2003) Understanding older consumers’ usage of self-service banking technologies: test of two models. In: Proceedings of the Australian and New Zealand Marketing Academy (ANZMAC) Conference 2003. pp. 2230-2237. From: Australian and New Zealand Marketing Academy (ANZMAC) Conference 2003, 1-3 December 2003, Adelaide, SA, Australia.

Ogunmokun, Gabriel, McPhail, Janelle, and Chin, Iris (2003) Australian business organizations' perceptions of the value of formal marketing research: a comparative study of firms with high versus low levels of business performance. In: Proceedings of the Australian and New Zealand Marketing Academy (ANZMAC) Conference 2003. pp. 1617-1624. From: Australian and New Zealand Marketing Academy (ANZMAC) Conference 2003, 1-3 December 2003, Adelaide, SA, Australia.

Book

Hay, Rachel, Eagle, Lynne, and Bhati, Abhishek (2021) Broadening cultural horizons in social marketing: social marketing case studies in the Asia-Pacific region. Springer Singapore, Singapore.

Eagle, Lynne, and Dahl, Stephan (2015) Marketing Ethics and Society. Sage, London, UK.

Mukherjee, Malobi, Cuthbertson, Richard, and Howard, Elizabeth (2015) Retailing in emerging markets: a policy and strategy perspective. Routledge, Oxford, United Kingdom.

Eagle, Lynne, Dahl, Stephen, Hill, Suzie, Bird, Sara, Spotswood, Fiona, and Tapp, Alan (2013) Social Marketing. Pearson Education, Edinburgh Gate.

Thesis

Radomskaya, Valeriya (2018) Popular culture as a powerful destination marketing tool: an Australian study. PhD thesis, James Cook University.

Hay, Rachel (2018) The engagement of women and technology in agriculture. PhD thesis, James Cook University.

Sukresna, I Made (2014) Channel connectivities between manufacturer and distributor: an Indonesian context. PhD thesis, James Cook University.

Whyte, Randall David (2011) Strategic windows: Australia- European Union "Open Skies" Agreement creates new entrant opportunity for longhaul low cost airline model. PhD thesis, James Cook University.