Publications by: Christian M. Ringle
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Number of items: 2.
Sarstedt, Marko, Richter, Nicole F., Hauff, Sven, and Ringle, Christian M. (2024) Combined importance–performance map analysis (cIPMA) in partial least squares structural equation modeling (PLS–SEM): a SmartPLS 4 tutorial. Journal of Marketing Analytics, 12. pp. 746-760.
Sarstedt, Marko, Adler, Susanne J., Ringle, Christian M., Cho, Gyeongcheol, Diamantopoulos, Adamantios, Hwang, Heungsun, and Liengaard, Benjamin D. (2024) Same model, same data, but different outcomes: Evaluating the impact of method choices in structural equation modeling. Journal of Product Innovation Management, 41 (6). pp. 1100-1117.