Successful interpretation in Great Barrier Reef tourism: dive in or keep out of it?
Coghlan, Alexandra, Fox, K. Ruth, Prideaux, Bruce, and Lück, Michael (2011) Successful interpretation in Great Barrier Reef tourism: dive in or keep out of it? Tourism in Marine Environments, 7 (3-4). pp. 167-178.
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Marine wildlife tourism on the Great Barrier Reef (GBR) focuses on: (i) "swim-with" programs, (ii) surface watching activities (whales and dolphins), (iii) diving (corals, sharks, etc.), (iv) reef snorkeling trips, and (v) glass-bottom boat tours. A 4-year study indicated significant differences in travel experiences and reef tour satisfaction between respondents (N = 3407) participating in different types of activities. Non-divers were less likely to have been to other reefs, less motivated to visit the region to see the GBR, and they were more likely to say that interpretation changed their appreciation of the reef and their behavior. It is proposed that management, product design and experience, and outcome will be different for each group and not all findings within marine wildlife tourism are transferable between tourism types.
|Item Type:||Article (Refereed Research - C1)|
|Keywords:||marine; tourism; interpretation; Great Barrier Reef; activities|
|FoR Codes:||15 COMMERCE, MANAGEMENT, TOURISM AND SERVICES > 1506 Tourism > 150606 Tourist Behaviour and Visitor Experience @ 100%|
|SEO Codes:||90 COMMERCIAL SERVICES AND TOURISM > 9003 Tourism > 900399 Tourism not elsewhere classified @ 100%|
|Deposited On:||29 Jun 2012 12:20|
|Last Modified:||27 Sep 2012 09:40|
Last 12 Months: 0
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- Successful interpretation in Great Barrier Reef tourism: dive in or keep out of it? (deposited 06 Apr 2010 09:17)
- Successful interpretation in Great Barrier Reef tourism: dive in or keep out of it? (deposited 29 Jun 2012 12:20) [Currently Displayed]
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